GRAPEVINE (TX) - Ascend Marketing, a marketing services company with clients ranging from well-funded startups to the Fortune 100, has announced the hire of Andre de Moraes as IT Team Lead.
de Moraes will take the reins of an IT team that is already highly regarded and integral piece of the services that Ascend provides to its enterprise clients, and grow that part of the business. He is also expected to identify new ways to offer the team’s value proposition associated with analytics and journey marketing to the small and medium-sized business sector.
“Our analytics team is beyond comparison when it comes to its talent level,” said Rich Herbst, the managing director of Ascend. “This has been proven time and time again, most recently with our ground-breaking work in the field of journey marketing. But more can be done to identify other opportunities. de Moraes is the right person for the job.”
His track record and skill set support that conclusion.
de Moraes has more than 30 years of experience in Sales Support, eCommerce, Marketing Automation and Interactive Media with passion for strategy, project management and mentoring talent. The last eight years have been dedicated to designing and implementing the Rent-A-Center Intranet Portal, Online Product Catalog and leading the IT organization in a multi-million-dollar eCommerce project.
He is adept at building teams and creating customer and co-worker centric solutions that result in increased efficiency and sales.
“I have a passion for strategy, project management, and mentoring talent that has served me well over the years,” said de Moraes, who has three International Business Master Degrees. “Ascend, with an extremely talented team, is the perfect fit for me.”
Ascend Marketing is a TX-based company with offices in Grapevine and Austin. Ascend has established itself as an expert in the customer engagement arena, providing a range of services including data, digital marketing, creative services, and technology. Founded in 2004, Ascend employs close to 50 professionals and services companies that range from well-funded startups to the Fortune 100. Its successful approach helped the company earn a spot this year in the Inc. 5000 as one of America’s Fastest Growing Private Companies.